Their needs guide our action inaction and we also believe that a business is only as good as the clients it serves. No business gets far after losing the clients it has. We are therefore poised to build a relationship that works through unrivaled professional service the industry can offer.

We believe that inside every employee is more potential then even the employee himself /herself realizes. We help unlock this potential by challenging employees to stretch themselves and make learning a daily process. We also encourage our employees to be adventurous and having fun exploring new possibilities with the freedom to be creative and innovative. We do not want people to be afraid to take risks and make mistakes as long as they learn from them. Complacency and accepting of statuesquo is totally unacceptable. Research and development form the foundation of our advancement. We shall always create avenues for innovation and also actively encourage and reward such.

with each other, we are focused and serious about the operations of our business. We believe in working hard and putting extra effort to getting things done, we also believe in operational excellence and realize that there is always room for improvement in everything we do. We must never settle for  ‘’good enough” because good is the enemy of great. We always strive to make ourselves more efficient, resourceful, dogged and result oriented, always trying to figure out how to do something better and faster with little resources.

and beyond what’s expected. We look forward to wow factor in every output and whatever you do must have an emotional impact on the receiver. We are not an average company, our service is not average and we don’t expect our people to be average, we expect every employee to deliver wow through service.

Our word is our bond cos we believe that openness and honesty make for the best relationship in all areas. The hardest thing to do is to build trust. Integrity makes trust possible and if trusts do exist in relationship with clients and colleagues, one can accomplish so much more. We carry an aura of integrity.

or force. At SDC, we strive to influence, without authority through the logic of character, expertise, informal connectedness, social intelligent, network and collaboration. We try to shift from authority based leadership to influence based leadership. Nevertheless, failing to influence does not mean a mistake; it might have been a good idea but wrong timing. For us influence is our way of life. We influence our world.